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Located only blocks from Tokyo's glittering Ginza, Tsukiji—the world's largest marketplace for seafood—is a prominent landmark, well known but little understood by most Tokyoites: a supplier for countless fishmongers and sushi chefs, and a popular and fascinating destination for foreign tourists. Early every morning, the worlds of hi-tech and pre-tech trade noisily converge as tens of thousands of tons of seafood from every ocean of the world quickly change hands in Tsukiji's auctions and in the marketplace's hundreds of tiny stalls. In this absorbing firsthand study, Theodore C. Bestor—who has spent a dozen years doing fieldwork at fish markets and fishing ports in Japan, North America, Korea, and Europe—explains the complex social institutions that organize Tsukiji's auctions and the supply lines leading to and from them and illuminates trends of Japan's economic growth, changes in distribution and consumption, and the increasing globalization of the seafood trade. As he brings to life the sights and sounds of the marketplace, he reveals Tsukiji's rich internal culture, its place in Japanese cuisine, and the mercantile traditions that have shaped the marketplace since the early seventeenth century.
- Sales Rank: #608029 in Books
- Published on: 2004-07-12
- Original language: English
- Number of items: 1
- Dimensions: 9.00" h x 1.10" w x 6.00" l, 1.53 pounds
- Binding: Paperback
- 412 pages
From the Inside Flap
"Bestor's vivid and meticulous study of Tokyo's seafood market is at once perhaps the best description we have of a modern, large-scale commodity bazaar, an important contribution to comparative economics, and a powerful analysis of the everyday workings of Japanese culture. As a portrait of a master institution in a complex society, Tsukiji represents a major advance in the anthropological description of contemporary life."—Clifford Geertz, author of The Interpretation of Cultures
"This is, quite simply, a masterpiece of ethnography and a jewel of a book. It will prove immediately popular and influential."—William W. Kelly, Professor of Anthropology, Yale University
"Bestor's rich portrait of Tsukiji is set within the larger frame of Tokyo's urban history, helping us see clearly the forces which, over time, resulted in the creation of the world's greatest seafood market. An impressive amount of ethnographic fieldwork turns his fascination with Tsukiji into a first-rate piece of anthropological analysis. The reader will see Tokyo's colossal fish emporium through Bestor's eyes, far better than we could ever see it with our own."—Sidney Mintz, author of Sweetness and Power and Tasting Food, Tasting Freedom
"This study is a fine example of how key local institutions both drive and reflect larger national and global processes. In showing us the global reach of a major seafood market in Japan, Bestor is able to bring the best practices of ethnography to the abstractions of the economy, thus deepening our sense of how money, commodities, risk and drudgery meet to produce a specific - and brilliantly evoked - cultural economy. This is a rare book, full of treats for both the specialist and the general reader. "—Arjun Appadurai, author of Modernity at Large
From the Back Cover
"Bestor's vivid and meticulous study of Tokyo's seafood market is at once perhaps the best description we have of a modern, large-scale commodity bazaar, an important contribution to comparative economics, and a powerful analysis of the everyday workings of Japanese culture. As a portrait of a master institution in a complex society, Tsukiji represents a major advance in the anthropological description of contemporary life."--Clifford Geertz, author of "The Interpretation of Cultures
"This is, quite simply, a masterpiece of ethnography and a jewel of a book. It will prove immediately popular and influential."--William W. Kelly, Professor of Anthropology, Yale University
"Bestor's rich portrait of Tsukiji is set within the larger frame of Tokyo's urban history, helping us see clearly the forces which, over time, resulted in the creation of the world's greatest seafood market. An impressive amount of ethnographic fieldwork turns his fascination with Tsukiji into a first-rate piece of anthropological analysis. The reader will see Tokyo's colossal fish emporium through Bestor's eyes, far better than we could ever see it with our own."--Sidney Mintz, author of "Sweetness and Power and "Tasting Food, Tasting Freedom
"This study is a fine example of how key local institutions both drive and reflect larger national and global processes. In showing us the global reach of a major seafood market in Japan, Bestor is able to bring the best practices of ethnography to the abstractions of the economy, thus deepening our sense of how money, commodities, risk and drudgery meet to produce a specific - and brilliantly evoked - cultural economy. This is a rare book, full of treats for both thespecialist and the general reader. "--Arjun Appadurai, author of "Modernity at Large
About the Author
Theodore C. Bestor is Professor of Anthropology and Japanese Studies at Harvard University and past President of the American Anthropological Association's East Asian Studies Section and the Society for Urban Anthropology. His publications include Neighborhood Tokyo (1989), Doing Fieldwork in Japan (coeditor, 2003), and "How Sushi Went Global" in Foreign Policy (2000).
Most helpful customer reviews
20 of 21 people found the following review helpful.
An essential reference for for food lovers going to Tokyo
By RJF in Illinois
I am not an anthropologist or a foodie who is steeped in the industry. But I did go to Tokyo for 4 days with some friends to find excellent sushi. Having seen Tsukiji in a couple of television specials and worked in a much smaller market in the past I thought it would be interesting to see the real thing. Perhaps I should blame Dr. Bestor for the fact that I ended up spending two half-days engrossed in Tsukiji market but once I read the book and got over the initial shock of the place I felt like I had an inside edge and couldn't pull myself away. The book does an excellent job of balancing personal insights and experiences with objective accounts of the market's history and statistics and provides a behind the scenes understanding of supply and distribution activity as well as the multigenerational, family-run stalls. It's one thing to see the tuna auctions; it's another to have an understanding of how the fish got there, who buys them, how they are sold to the supply and distribution chains, the role of the vendors, the history of the building and other details that give it depth. In the end, after four days of tramping around Tokyo to sample great sushi and other foods, we agreed that the best sushi we had was at a tiny restaurant in the outer market. And my visits to Tsukiji - which is sadly be being replaced by a more modern facility that can better meet the needs of a city that has grown since the facility was built - were the most fascinating part of my visit thanks largely to Dr. Bestor's book.
10 of 11 people found the following review helpful.
This book is not just about fish
By Harry Eagar
"If a maritime species can be consumed by human beings, in Japan, it almost certainly has been," writes Harvard anthropologist and sushi aficionado Theodore Bestor.
And the place to get it is Tsukiji at the mouth of the Sumida River in Tokyo, the world's biggest fish market, where millions of pounds of fish a day and billions of dollars worth of seafood a year are received, sold (usually more than once) and shipped. That's about five times bigger than New York's (lately extinct) Fulton Fish Market.
Although Tsukiji controls only a tenth of Japan's seafood business, the Japanese are so devoted to seafood and have so much money that fisheries around the world operate on Tsukiji's beat.
New fisheries have been created just for Tsukiji, like the air-flown fresh Atlantic bluefin tuna business. Tuna is king at Tsukiji, to the point that conservationists fear the extinction of the Atlantic bluefin.
Bestor's "Tsukiji" is comprehensive, neatly fitting the market into both historical and present-day contexts, but his main interest is in what he calls intermediate wholesalers.
There are about 1,600 of them, narrowly specialized. They are proud of their alleged origin as supporters of the first ruling Shogun in Edo (now Tokyo), of their knowledge of fish (but, of course, the younger generation doesn't know what the old-timers think they should), of their hometowns, their high schools, their religious sodalities, family ties, festivals and staying power.
Staying power especially. Some dealers claim to be of the 17th generation. Tsukiji was the famous fish market of Nihonbashi until the Great Kanto earthquake destroyed it in 1923. Rebuilt in a new location, Tsukiji seems to have carried its history along with it successfully.
It is facing an uncertain future again, as usual, says Bestor. The challenges come from the market structure, which is shifting from auctions to direct, negotiated deals. And from the municipal government, which wants to move the cramped, decaying market.
It's within walking distance of Ginza, and many dealers worry that moving away will kill the market. It will almost certainly kill the "outer" market of little stalls and restaurants that congregates around the inner market. (Bestor provides a guide for tourists.)
All markets have, to anthropologists, a certain sameness, but Tsukiji has some uniquely Japanese features. Sakidori is the oddest, compared with American methods.
The auctions begin around 5 a.m., too late for supermarket chains that have to wrestle their purchases through Tokyo's traffic and also need extra time to clean, cut, wrap and price packages. Smaller local shops don't need so much lead time.
Sakidori allows the big guys to carry off whatever they want before the auction, which gives them an advantage in obtaining the best quality items. But the price is set by the smaller guys who stay later.
Another obvious difference between Tsukiji and American markets is the place of religious rites at Tsukiji. Japanese fishmongers may not be any more religious than American businessmen, but they are more likely to organize business matters in religious contexts, from parading at festivals to going as business groups to famous shrines.
Bestor has attempted to write a book for both academic anthropologists and for general readers, and cheerfully invites the general reader to skip some chapters.
It's worth the effort of reading it all. This book is not just about fish.
5 of 5 people found the following review helpful.
Detailed book on a fascinating subject
By Matthew D. Cowles
I've never seen the Tsukiji fish market in operation, but I'm quite sure that it's fascinating, and one of the best reasons I have for thinking that is this big and detailed book. Theodore Bestor is a professor of anthropology at Harvard, but unlike a stereotypical anthropologist, he doesn't study fossils or primitive tribes. He studies contemporary Japanese economic institutions.
The book is a serious work of academic scholarship but, happily, it's only a little less readable for that. Professor Bestor descends into opaque academic jargon only once and then pretty briefly. (It rather feels as though he does it once just to prove that he can.) Other that that brief bit, there's only a smattering of academic jargon in the book and most of it is perfectly understandable. Professor Bestor is occasionally a bit repetitive, and there are a few inelegant chapter introductions and summaries ("In this chapter I have..."), but there's very little here that hinders an interested lay-person's enjoyment. Besides, who but an academic would spend 15 years visiting and learning about a fish market? Anyone who has an interest in Japanese culture should be glad that Professor Bestor did because there's a lot to learn from reading the book.
Professor Bestor explains the market's history, its seventeenth-century origin in nearby Nihonbashi, its move to Tsukiji in 1923, its move into the current buildings in 1935, its closure during the second world war, its resurgence in the 1950s, and its likely future move to a new location across the Sumida river. In equally careful detail, he tells us about the market's mechanisms and its participants: the auctions and the seven auction-houses, the hundreds of wholesalers and how they do business, how the market changes in anticipation and reaction to consumers' changing preferences, and so on.
There's no question that there are a lot of interesting facts here. I'd never have guessed that sushi as we know it was invented in the middle of the nineteenth century. But, perhaps not surprisingly, Professor Bestor is at his best when he's interpreting and analyzing as an anthropologist. Economic transactions don't happen in a vacuum.
We get a wonderfully clear picture of the numerous overlapping formal and informal relationships among the market's participants and between them and the various parts of local and national government that license and regulate the market. We also get to see wholesalers changing their businesses, not just in response to short-term market changes, but also in response to larger-scale economic trends. While they were once exclusively family businesses, many are now becoming increasingly like ordinary corporations.
Japanese social structures are famously opaque to outsiders and Professor Bestor has done a fabulous job learning about and explaining a fascinating place. And his descriptions are good enough that you can almost smell the fish. There's also a useful guide to to visiting the market at the end of the book.
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