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Doug Stevenson's Story Theater Method - Strategic Storytelling in Business, by Doug Stevenson
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Learn how to choose, craft and deliver stories that make a point, teach a lesson, or sell a product or service.
Doug Stevenson's Story Theater Method is unlike any other book on speaking skills. It teaches a breakthrough method that can help you make dynamic business presentations in front of any audience, anytime, anywhere.
You'll learn how to:
Use strategically chosen stories to sell your ideas or product
Use a Nine Step Formula for crafting compelling stories
Get your point across to ensure maximum "buy in"
Brand your message with a "Phrase That Pays"
Incorporate humor so people laugh while they learn
Get out of your own way and "Stand in Your Power"
Make dull and dry technical information come alive
A powerful story - well told - is your secret to connecting with clients, colleagues and customers. Whether you are speaking to five or five thousand, these easy-to-understand-and-apply techniques will immediately enhance your professional credibility and storytelling ability. Are you ready to be more motivating, memorable and magnetic?
"This book reads like an intimate conversation that you'd have with your speaking coach. It's not a bunch of theory and sketchy ideas. This is down to earth stuff you can use immediately to become a better speaker. I highly recommend it." Howard Putnam, Speaker, Former CEO of Southwest Airlines and Braniff Airlines.
- Sales Rank: #287160 in eBooks
- Published on: 2011-09-01
- Released on: 2011-09-01
- Format: Kindle eBook
Most helpful customer reviews
1 of 1 people found the following review helpful.
Great for anyone that talks
By Mary Adkinson
We met Doug Stevenson in person at a workshop. In a matter of just a few hours, we learned more than we had in the last year at other workshops. This book will give you the same information (although you'll miss his running around the stage) as we gained in the workshop. Well worth the read for anyone that speaks for a living, or just speaks to their friends.
review by Gma Mary Adkinson, author of "Growing Up With Princess Lizzy: little life lessons"
1 of 1 people found the following review helpful.
If your job is to get an idea across, this is one book you want in your kitbag
By Jacques de Villiers
This book certainly nails the art and science of storytelling. It has changed the way I communicate my ideas.
1 of 1 people found the following review helpful.
Five Stars
By Jay Malik
A well written book on the art of public speaking.
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